Broadcasting and Cable sat down with BET networks head Debra Lee to get her thoughts on branding BET and how President Obama’s presidency will help Black America and the cable channel in general. “President Obama has had such a great effect. Having a black family in the White House increases awareness of black culture, and the number of non-black viewers coming to our network has increased”, said Lee.

For the full article, read here:DEBRA LEE

Please follow and like us: