Leonardo DiCaprio and Kate Winslet in a scene from “Titanic,” the most popular movie of all time. |
The Motion Picture Association of America (MPAA) is celebrating the 50th anniversary of its film rating system. The report, “G” is for Golden: The MPAA Film Ratings at 50, includes the results of a new survey of American parents, never-before-released, comprehensive data on the nearly 30,000 films rated since 1968, and a detailed look at the history, evolution, and process behind the ratings.
The MPAA’s Classification and Rating Administration (CARA) was created by former MPAA President and CEO Jack Valenti and first announced on November 1, 1968. This voluntary program provided an alternative to government censorship of movies, and was designed first and foremost to help parents make informed viewing choices for their children, while protecting the First Amendment, the rights of filmmakers, and the creative process.
In conjunction with the 50-year milestone, the MPAA today also released:
“We often find that when people have problems or issues with the ratings, they are based on misconceptions about our purpose and role,” said Joan Graves, Chair of the Classification and Rating Administration (CARA) and MPAA Senior Vice President. “It is our hope that with the release of these materials, we can promote a greater understanding of how the MPAA ratings serve parents, young audiences, and filmmakers alike.”
Key Highlights from “G” is for Golden: The MPAA Film Ratings at 50
To download a complete version of the report, click here.
About the MPAA
The Motion Picture Association of America, Inc. (MPAA) serves as the voice and advocate of the American motion picture, home video and television industries from its offices in Los Angeles and Washington, D.C. Its members include: Walt Disney Studios Motion Pictures; Paramount Pictures Corporation; 20th Century Fox Entertainment Inc.; Twentieth Century Fox Film Corporation; Universal City Studios LLC; and Sony Entertainment Inc.
SOURCE Motion Picture Association of America
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