TBS has teamed up with entertainment icon Snoop Dogg with “Snoop Dogg Presents The Joker’s Wild.” Snoop Dogg, who counted The Joker’s Wild as his favorite game show growing up, hosts TBS’ new version set in his very own casino that includes a gigantic slot machine, giant dice and playing cards. The game features a variety of categories with a Snoop-a-fied touch and includes cameos by Seth Rogen, Wiz Khalifia, Karlie Kloss, Michael Strahan, Method Man, Regis Philbin, Kelly Osbourne and Karrueche Tran. Streetwise questions and problem solving, not just book smarts, rule the floor with all the action controlled by the one and only Snoop D-O Double G.
TBS will extend “Snoop Dogg Presents The Joker’s Wild” through digital experiences and let fans play along with the official free online game accessible via the TBS Android and iOS apps or online at TBS.com beginning October 24.
Leading up to the premiere of the show, TBS will release an exclusive documentary series titled Gettin’ Wild with Snoop Dogg that will give fans a first-hand look behind the scenes of the making of the show. Directed by the five-time Emmy®-winning documentary filmmaker Rory Karpf, the six episode series follows the icon’s transformation into game show host and explores his creative process behind the show’s reboot. The docuseries will be available on the TBS app, TBS social media handles, including the Facebook Watch Tab, and via TBS.com.
TBS and Snapchat are partnering on an original, creative face-in-video Lens feature Snoop Dogg beginning on October 18 to promote Snoop Dogg Presents: The Joker’s Wild. This is the first animated, sponsored face-in-video Lens next to a celebrity. Snoop Dogg will dance in the Lens next to the Snapchat user, who will be a dancing joker. The Lens features custom green screen footage of Snoop Dogg shot exclusively for this Lens experience.
TBS ‘stacks the deck’ by adding Jeannie Mai (The Real) as ‘Lady Luck,’ the vivacious hostess of Snoop Dogg Presents The Joker’s Wild who brings good fortune and friendly assists to Snoop and the contestants. Mai is best known as the host of the two-time Emmy nominated daytime talk show series The Real and the twice Emmy® nominated television series, How Do I Look? Previously a style correspondent on Entertainment Tonight, The Insider, Extra, E News, Jeannie has also hosted live on the red carpet for the Golden Globe Awards®, Grammy’s®, American Music Awards® and Oscars®.
Snoop Dogg Presents The Joker’s Wild is produced by Sony Pictures Television, in association with Turner’s Studio T. Snoop Dogg serves as executive producer, along with two-time Emmy® winner, Super Bowl Champion and Good Morning America co-host Michael Strahan. Also executive-producing are Vincent Rubino, Constance Schwartz-Morini for SMAC Entertainment and Ted Chung for Merry Jane.
Raw. Authentic. And fly as can be. You’ve never seen a game show host like @SnoopDogg. Here’s a behind-the-scenes look at #JokersWild pic.twitter.com/qnBywsz9VJ
— Joker’s Wild (@JokersWildTBS) October 13, 2017