Hulu will serve as the official streaming destination of the 2022 ESSENCE Festival, which will take place in person in New Orleans, and virtually, from June 30 – July 3, 2022. This marks the first time ever that ESSENCE has made programming from the Festival available on a streaming platform. Select daytime programming including panel discussions and evening musical performances will be available exclusively to Hulu SVOD subscribers to livestream at no additional cost*. The “ESSENCE FEST PRIMETIME” livestream will run on the platform July 1 – 3 from 7:00pm – 11:59pm CT.
In addition to live celebrity interviews with host Angela Yee and and highlights from daytime programming, “ESSENCE FEST PRIMETIME” will include the following musical performances (all times CT, subject to change):
FRIDAY, JULY 1
7:30PM – Mickey Guyton
8:10PM – Kes The Band
9:10PM – Machel Montano
10:05PM – Wyclef & Friends
10:55PM – Nas
11:45PM – Nicki Minaj
SATURDAY, JULY 2
7:20PM – Lucky Daye
7:50PM – Chloe x Halle
8:05PM – D-Nice & Friends
9:30PM – Summer Walker
10:00PM – Jazmine Sullivan
10:35PM – Patti LaBelle
11:35PM – Janet Jackson
SUNDAY, JULY 3
7:20PM – City Girls
8:00PM – Lil Kim
8:35PM – The Roots & Friends
9:45PM – Isley Brothers
10:30PM – Wizkid
11:25PM – New Edition
Hulu will also have a special presence on-site at the Festival, providing guests with an immersive experience at “The Rink @ The Hulu Motel,” a roller skating rink filled with interactive touchpoints, giveaways, and content-themed bites and drinks. Skaters will also be treated to live performances by DJ OHSO and DJ DIAMOND KUTS. The three-day activation will be open July 1-3 from Noon – 7:00pm to guests 21+ at the New Orleans Civic Theatre.
