Juanes Previews Upcoming Album in Dolby Atmos In-Car Sound

Juanes became the first artist to preview his upcoming album in Dolby Atmos Surround Sound. The artist announced new collaborations with Apple Music, Universal Music Group, Dolby, and Mercedes-Benz. Juanes is the first artist to offer an exclusive listening preview for his upcoming album in a Mercedes-Benz equipped with Dolby Atmos Music.

During the event, Juanes himself presented his highly anticipated upcoming album in a Mercedes-Benz equipped with Dolby Atmos alongside key media members and trendsetters. This album is slated to release in 2023 and was mixed in Dolby Atmos and optimized for this ultimate in-car experience.

Exclusively presented through the expansive audio lens of Dolby Atmos, guests experienced an immersive sound experience, like no other, that revealed details with unparalleled clarity and depth while simultaneously showcasing the full scope of Juanes’s vision in its truest and most authentic form. The experience conveyed, more accurately than ever before, the creativity with which he brought his new songs to life from the deepest corners of his brilliant mind to the floor of the studio.

“It is an honor to have been selected as the first artist to participate in this incredible collaboration, something that will allow me to share my music and message in a new and impactful way,” the artist said. “Thanks to this new technology, and with the support of Apple Music, Dolby, Mercedes-Benz and Universal Music, I am grateful that my fans will be able to enjoy my upcoming album the way I always imagined and intended it to sound.”

Juanes’ new single “Amores Prohibidos,” dropped earlier this month. The new project follows the resounding success of his 2021 album ‘ORIGEN,’ which garnered both GRAMMY and Latin GRAMMY awards, and will be the first album of original work he has released since ‘Más Futuro Que Pasado’ in 2019.